Create Your Own Income-Generating Website With Site Build It!

People always ask how they can achieve a similar level of success. How can I build a high-traffic website? How can I make money online? What do I have to do to quit my day job? Will you mentor me?
These questions have always frustrated me.
The problem was that I couldn’t readily teach people to do what I do, at least not the way I do it. I’m too old school. I’ve been using the Internet since 1989, and I built my first income-generating website in 1995. Most of the money I’ve earned in my life has come from my online businesses. But my approach has been virtually unteachable. Believe me — I’ve tried. After delivering a few workshops on blogging, it became obvious to me that I couldn’t teach this. I was overwhelming people with more info than they could handle. People got excited by the ideas, but they couldn’t implement them. In truth there’s just way too much hidden complexity in my approach.
Another frustrating element was watching people who were inspired by my articles “How to Make Money From Your Blog,” “How to Build a High-Traffic Website,” and “10 Reasons You Should Never Get a Job.” The first article even clearly states that 99 out of 100 people won’t be able to do this, but that didn’t stop people from trying to duplicate (or surpass) my results anyway. Nearly all of them gave up within the first six months. We’re talking hundreds of people that I know of. Starting a blog is dead simple these days. Creating a highly profitable, high-traffic website from scratch is very, very hard if you’ve never done it before.
An Unexpected Solution
The reason I’m writing this article is that I finally found a practical solution for people who want to build a successful online business without getting lost in a sea of technical details, using essentially the same business model I used to build StevePavlina.com. I’ll explain the details in a moment.
When I started StevePavlina.com, I’d already been running a previous online business full-time for nearly a decade. StevePavlina.com didn’t succeed because I was lucky or brilliant. It succeeded because I’d already invested thousands of hours and thousands of dollars in an earlier business. I paid my dues the hard way. The articles I wrote merely scratched the surface of the complex lessons to be learned.
Eventually I gave up trying to teach people how to build an online business. Recently I received two more invitations to do my blogging workshop, and I turned them both down. I’d rather invest my time and energy where I can be more effective.
Late last year I had an interesting phone call with a successful entrepreneur named Ken Evoy. A mutual contact put us in touch, suggesting that we definitely needed to work together. Ken founded an interesting business called Site Build It!, a fascinating service that helps people build income-generating web sites. They provide complete hosting as well as an extensive suite of tools to help you build traffic and generate meaningful income.
Well… Ken and I had such similar business philosophies that our phone call lasted more than 2-1/2 hours. This guy is really passionate about helping people build businesses online, and he found a way to succeed where I could not. Ken realized just as I did that the technological complexity required to build a successful online business is just way too high for most people.
At first he tried to teach people how to do it — even writing a book on the subject (it sold over 100,000 copies, so he knew what he was doing) — but he ran into the same frustrating problems I did. No matter how clearly you explain it, it’s just really hard for people to grasp the details, so they always screw it up. But instead of trying to teach people how to handle every little technical detail, Ken decided to build a service that would do it for them, automating as much as of the process as humanly possible. Ten years later Ken’s vision is a huge success, with thousands of “raving fan” customers who’ve built real income-generating websites via Site Build It!
Ken is an incredibly hands-on entrepreneur with a rare level of dedication to his customers. He’s extremely active in the Site Build It! members-only forums, with more than 4,700 posts of his own. That’s way more than I’ve made in the StevePavlina.com forums, and I thought I was pretty active. Ken makes a tremendous personal effort to help people succeed, and from talking to him myself, I could tell that his interest in people is authentic. Ken isn’t alone though — there are lots of highly active members in their forums who are passionate about helping each other. This definitely isn’t a take-your-money-and-run operation.
How to Build a Profitable Online Business
Site Build It! is designed around a simple formula, which they refer to as CTPM. This stands for Content -> Traffic -> Presell -> Monetize.

You may recognize that this is precisely the model StevePavlina.com uses. When done correctly this “content is king” approach can generate tons of traffic, in my case millions of page views per month. Preselling is the process of building a relationship with visitors, which essentially means treating visitors like human beings instead of sales targets. People visit this site looking for ideas to improve their lives, so that’s what I focus on providing. The final monetization step occurs when people click on ads or buy affiliated products that happen to be of interest to them.
The major limiting step in this formula is building traffic. If you can’t build decent traffic, you won’t succeed. But the overall formula is sound, and it works if you do it correctly. It just happens to be very difficult for human beings to apply it without screwing it up. The advantage of Site Build It! is that it provides technical solutions to help reduce your chances of making mistakes. Where it cannot provide a technical solution, it provides clear instructions and education to help you succeed.
Even with Site Build It!, there’s still no guarantee of success. This isn’t a get-rich-quick scheme. It will still take commitment and effort to build a successful online business. But this robust suite of tools will definitely put the odds of success in your favor. You don’t have to become a technology expert to earn enough to quit your day job.
The key benefit of Site Build It! is that it provides tools, guidance, and coaching to help you stay focused on the correct actions. This begins with providing easy-to-use research tools to help you figure out what kind of site to create in the first place. A lot of people fail because they create sites that were doomed from the very beginning. It really saddens me when a blogger emails me to say that s/he is still getting no traffic even after writing 100+ articles. I don’t like telling people that they made their biggest mistake before the site was even launched by choosing a topic with virtually no demand… or one that’s oversaturated with entrenched competition. Site Build It! can help you avoid soul-crushing problems like this.
Why Use Site Build It?
If you already run a successful online business that generates thousands of dollars a month in income for you, you don’t necessarily need Site Build It! But if that’s your situation, I highly recommend you join their affiliate program, which will give you an extra passive income stream. (To learn more about their affiliate program, scroll to the bottom of this page, or visit their Affiliate Center directly.)
However, if you’re new to online business, or if you’ve tried and failed, or if you’re stuck trying to build traffic and generate income, then you should definitely take a look at Site Build It!
With Site Build It! you don’t have to build your web pages from scratch using HTML and CSS. They provide point-and-click tools and templates to generate your pages quickly and easily, including images. This allows you to focus on writing your content instead of wrestling with the underlying technology. Of course, if you’re already comfortable with tools like Dreamweaver, Photoshop, and Flash, knock yourself out. Site Build It! is compatible with other HTML editors, so you’re always free to fall back on your own tools if that’s your preference. This gives you maximum flexibility to create the look and feel you want.
All the Tools, Training, and Support You Need to Build Your Own Income-Generating Website
Site Build It! includes an extensive suite of tools to help you build a successful online business every step of the way, including:
• domain name registration
• web site hosting
• point-and-click page creation
• content management
• blogging
• market research
• traffic stats
• search engine optimization
• auto-responders
• form builder
• graphic manager
• customizable templates
• sitemaps
• RSS feeds
• web mail
• newsletter management
Seriously, this is only a small fraction of the tools they include. Many functions are completely automated, and some tools work for you in the background even when you aren’t aware of them. For example, if you update a page on your website, Site Build It! will automatically regenerate your Google and Yahoo sitemaps. If you don’t know what a sitemap is, with Site Build It! you don’t even need to worry about it. The technology will handle it for you. This means you can focus on creating content instead of worry about getting all the technical details right. Site Build It! will even suggest new topics you should write about to increase your traffic, based on its analysis of your current search traffic patterns.
Site Build It! provides unlimited customer support as well as private discussion forums where thousands of members share tips and advice. I browsed their forums myself and saw a lot of enthusiastic members helping each other. It’s an extremely active community with hundreds of thousands of posts. They also have a team of moderators and in-house editorial staff who glean the best pearls from their forums and turn them into articles — on everything from brainstorming to monetizing.
Their near weekly newsletter keeps you up to date on the current best practices as well as additions and updates to their “Info HQ” knowledge base. They track what’s happening in the world of e-business (over 100 feeds, blogs, e-zines), so you don’t have to. This makes it easy for you to focus on your business without worrying that you’re missing important opportunities.
Site Build It! is basically an all-in-one solution for building a successful online business. They continue to add new tools and refine their existing tools to keep the service state-of-the-art.
$100 Summer Special Until June 21st, 2009 – Save $199.00
Site Build It! is currently running a Summer Special. This is an extra optional bonus where you can order a second Site Build It! subscription for a friend or relative (or even yourself) for only $100 extra instead of the regular $299 price.
This offer is only good until midnight on June 21st, 2009, so take advantage of it while it lasts. This is a great deal for couples, since you and your partner can build your own online businesses together, giving you two chances to succeed instead of just one. Additionally, parents have given Site Build It! to their children and vice-versa, as well as friends to friends.
Getting Started
I encourage you to look into Site Build It! to see if it makes sense for you. I recommend you start with the Site Build It! home page, watch the 2-1/2 minute video there, and follow whichever links interest you. The 30-minute video tour is a must — it will really clarify everything for you. The video tour starts out mostly motivational in tone (i.e. benefits of working from home), but later on it dives into the details of how the tools and monetization strategies work, using real web sites as examples. I think you’ll find it educational even if you have only a minor interest in making money online.
If what you see arouses your interest, but you’re skeptical about what to expect, you’ll definitely want to read my step-by-step Site Build It! walkthrough next. I explain exactly what to expect during the first 10 days, from the time you sign up until your new money-making website is online. I wrote this walkthrough myself from scratch — it wasn’t provided by the Site Build It! team. I also offer some additional thoughts about who should consider Site Build It! and who shouldn’t.
If you really want to do your homework, I suggest checking out some of the success story videos submitted by their customers as well as their in-depth case studies. If you have any questions about Site Build It!, you can submit them via the questions form, and you’ll get an answer from a real Site Build It! owner/user.
Of course Site Build It! comes with a money-back guarantee, so there’s no risk to try it for yourself. You can test drive it for 30 days and get a full refund if you don’t like it. If you register a domain name through Site Build It!, you can even keep your new domain for free if you later decide to quit. That’s a better than money-back guarantee, since you get a free domain name no matter what. Also, if you decide to quit after 30 days, you can get a pro-rated refund for the unused portion of your subscription… and of course still keep your new domain name too.
SBI eLearning – Learn Site Build It! in an Online Class With a Live Instructor
If you’re the type of person who prefers classroom learning with a real instructor as opposed to learning from educational materials on your own, I’d strongly recommend you take advantage of SBI eLearning to create your Site Build It! website.
SBI eLearning is a structured 12-week online course that guides you through the process of building and launching your own income-generating online business. By the time you complete the course, you’ll have an online business that’s already up and running.
This is a real college-level course. It’s already taught at more than 25 colleges and learning institutions around the world. You can complete the whole course from the comfort of your own home. You just need access to a computer with an Internet connection.
To learn more about this service, please read my complete SBI eLearning review, or visit the SBI eLearning website.
Become a Site Build It! Affiliate
Site Build It! has one of the most generous affiliate programs I’ve ever seen, so if you already have a website and are looking for new income sources, this one is very solid for several reasons. First, you continue to earn residual commissions when each referral you generate renews their annual subscription, so the earnings are ongoing. Secondly, Site Build It! has a two-tier affiliate program, meaning that you also earn commissions on sales generated by affiliates you refer. Thirdly, unlike some stingy programs, they have an extremely robust tracking system to make sure you’re fairly credited for your referrals. And fourthly, they support their affiliates with their 5 Pillar Club newsletter, detailed tracking tools, ad generators, members-only forums, and more. These people are serious about seeing their affiliates succeed.
I’ve seen generous affiliate programs before, but they’ve usually been for lousy products and overpriced ebooks I could never recommend. Site Build It! not only has a great affiliate program, but they back it up with a truly valuable service that actually works for those who work it. I’d have no qualms about recommending Site Build It! to my own family members. I joined their affiliate program myself because Site Build It! solves a key problem for me and many of my visitors. I finally have a place to refer people for the tools and practical education necessary to create their own online businesses.
You can become a Site Build It! affiliate even if you never purchase a Site Build It! subscription for yourself. This is great for people who already have a successful online business. And again, you also benefit from each new affiliate who joins from your affiliate links. Due to the generous commission structure, some affiliates earn more than $10,000 per month.
If you’re interested in learning more about the Site Build It! affiliate program, visit their Affiliate Center, and check out the commission structure. It’s free to sign-up as an affiliate.
If I hadn’t already learned how to build an online business the hard way, I’d use Site Build It! to get there much faster. It would have shaved years off my learning curve if this had been available when I created my first income-generating site back in 1995. I strongly recommend you look into Site Build It! if you want to successfully generate income online.

When I first came across Michael Rasmussen’s FREE Mini-Site Profits Exposed
Videos I honestly wasn’t expecting much . Products released in the internet
marketing field are a dime a dozen. To top it off, it was free. I totally
expected a lot of rehashed information or something average.
I was pleasantly surprised with well thought out and presented videos
which as concisely as possible brought out a lot of information.
They are 12 videos of stellar production quality. They have powerpoint
presentations as the background and contain illustrations and images to
keep the viewer actively involved with the videos. Each of the videos is
also broken up into segments to make it easier to follow. The videos cover
a lot of information on not only the structure of mini-sites and how to
build one but also how to pull as much profit as possible from them. There
is even a final video on how to blast as much targeted traffic as possible
to your mini-sites once completed.
There also seems to be an excellent support system set up for the site. I
had a little problem logging into the membership section after signing up. I
then made a support request to the supplied email and hours later had my
problem resolved.
With all that I’ve said the product contains, it could have easily costed in
the over $100 pricerange but it’s free so why don’t you check it out here
Mini-Site Profits Exposed

$197 Value, Life Changing Product!
Here is a Breakdown of the Video Contents
VIDEO 1 – INTRODUCTION
This videos introduces you to the entire course, as well as the teacher himself. You’ll
learn what you can expect from the course, and why it’s structured the way it is.
Michael realizes that you may not have heard of him, and so he spends some time
establishing his credibility with you by sharing some of his biggest successes. It doesn’t
come across as bragging at all. Michael explains that, in order for you to get value from
the teachings, you need to have faith that the teacher actually knows what he’s talking about.
VIDEO 2 – THE BASICS
This video will introduce you to the basics of mini site marketing. This will set the
foundation that all future learning will rest upon, so it’s important to pay close attention
to this one.
You’ll learn:
* What mini-sites are, and what makes them different
from regular content sites.
* Which businesses they work well for… and which ones
they don’t.
* The right mindset to have when it comes to creating
mini sites as part of your online business strategy.
* And the different tools you need to get started.
VIDEO 3 – SQUEEZE PAGES
This is probably one of the most useful videos of the entire course. Every Internet
marketer needs to build an email list, but how do you do it? What is the best way
to capture the most opt-ins?
The answer is ’squeeze pages’. This video will teach you:
* Why using a squeeze page is far superior to other
opt-in methods.
* The single most important thing you must include at
the top of your squeeze page to skyrocket your opt-in
rate.
* The secret structure of a squeeze page, and why most
marketers get it wrong (which costs them a LOT of
money).
* The most important to include in your opt-in process
that will make sure that people actually receive your
email.
After watching this video, you’ll know everything you need to know to start
building a massive opt-in list right away. This will probably be the first video
that you ‘take action’ on. You’ll be so excited about the possibilities, that I
guarantee you’ll go and create your own squeeze page right away.
VIDEO 4 – MINI SITE COPYWRITING – PART ONE
Nothing happens until the sales copy is written. Graphics alone will never sell a
product, but sales copy alone WILL. This video begins to demystify the mysterious
process of writing words that make people whip out their credit cards and buy.
Specifically, you’ll learn:
* Why you need to learn copywriting, even if you “hate
to write”
* What a compelling offer looks like, and how to tell
the difference.
* How to write an eyeball-grabbing headline that
practically forces your readers to go through your
entire page.
* A simple trick you can use in your opening to make
your reader want to learn more.
There is no skill that is more important to your success than the ability to write
killer sales copy. Make sure you pay extra attention to this video, as well as…
VIDEO 5 – MINI SITE COPYWRITING – PART TWO
This video dives right into the individual components of a killer sales letter. You’ll learn
how to create the “secret structure” of a mini site sales letter that makes big money.
Specifically, you’ll learn:
* How to create captivating body copy that draws your
reader into the sales letter.
* Bullets that force your reader to keep reading the
whole page, and makes them insanely curious and want
to buy your product
* How to take the risk off people’s shoulders, so
they’ll feel safe buying from you.
* How to craft your ‘call to action’, and get people
to whip out their credit cards and buy immediately.
* The secrets of writing a killer P.S. that helps seal
the deal, and flip your prospect into a buyer
instantly.
This video covered a surprising amount of detail, especially considering that this course is not
specifically about copywriting.
VIDEO 6 – HOW TO AUTOMATE THE DELIVERY OF YOUR INFOPRODUCT
Unless you want to be chained to your computer, you must learn how to put your
mini sites on autopilot. The only thing you should be doing is driving traffic, and
letting the site itself do all the work, including the work of instantly delivering
the product to the customer.
This video will walk you through the process of automating your product delivery, so
you can just relax, and collect the money. The best part is… once you have this
automated system set up, you never have to touch it again.
VIDEO 7 – HOW TO “GROW” YOUR SALE
This video is guaranteed to be an eye opener for almost everyone who watches it,
even the experienced marketers. Michael dives into some of the most effective
‘upselling’ techniques that I’ve ever seen.
Nowhere else on the Internet have I seen such a thorough tutorial on how to
increase the ’size’ of your orders. You’ll learn:
* The psychology of ‘upselling’, and how to use it
make your customer spend even more money with you.
The best part? He’ll think it was his idea!
* The absolute best time to upsell your customer. This
one will surprise you when you realize how much money
you’ve been leaving on the table by skipping this
step.
* 5 simple techniques to increase your profit by up to
100%.
If you’ve already got a mini site that’s up and running, this video will make a big
difference for you right away.
VIDEO 8 – CREATING AN AFFILIATE SALES FORCE
If there’s one thing I’ve noticed that all successful marketers have in common, it’s
that they have a great affiliate program. They create a program that allows other
people to make good money by promoting their products, and they get to just sit
back and relax,while everyone else is doing the hard work of promoting FOR them.
If you’ve ever dreamed of having an army of motivated sales people working hard
to make you money, then you’re going to love this video. Michael will teach you:
* What an affiliate program is, and how to set one up
very quickly.
* Exactly what tools you need to give your affiliates
(most people miss the mark here, so pay extra
attention to this part).
* Why merely having an affiliate program is NOT enough
to convince people to sign up, and what you can do
instead to have people eagerly trying to become one of
your affiliates.
* How to motivate affiliates to sell for you.
VIDEO 9 – MINI SITE MISTAKES TO AVOID
Let’s face it… it’s not enough to explain what you should do. You also need to
know what mistakes you should avoid. Michael has already made these costly
mistakes, but you don’t have to. You’ll learn:
*Why people do judge a book by its cover… and how to
capitalize on that for your mini-site
* The single biggest reason people don’t buy from a
mini site, and how you can apply this ‘instant fix.
* The single biggest thing that will kill your
mini-site (it’s not what you think, and making this
mistake is a surefire way to drain money from your
bank account FAST!)
* Two list building mistakes that’ll cripple your
long-term profits.
VIDEO 10 – SECRETS OF CREATING A PRODUCT FUNNEL
This video will walk you through the process of designing a product line that will
make you a TON of money. There’s a lot more to it than you’d think, which is why
this important concept (which was taken from direct marketing) gets it’s own video.
After watching this video, you’ll understand why you can’t just have a single front
end product, and you’ll know exactly what to do in order to get your customer to
keep buying more and more expensive products from you… completely on autopilot!
This video is a MUST for any serious marketer who wants to make a lot of money
from their online business.
VIDEO 11 – OUTSOURCING SECRETS FOR WORKING LESS, AND MAKING MORE
The title of this video says it all. You’ll learn all of Michael’s secrets for getting top notch
freelancers to help you create your mini site empire in record time.
Let’s face it, you can’t be an expert at everything that mini sites require. For example,
it’s really tough to be a top notch graphic designer, while also mastering HTML, and
then becoming a killer copywriter, on top of also creating the product itself.
And the list goes on and on. If you want to be efficient, and begin making money as fast
as possible, outsourcing is the secret to making it happen. This video will show you exactly
what to do, as well as some common (and very expensive) pitfalls to avoid.
VIDEO 12 – TRAFFIC STRATEGIES
Let’s face it… it doesn’t matter how great your mini site is if you don’t get any traffic
coming to it. Getting traffic can be one of the most confusing and mysterious parts of
making money online IF you don’t get the proper education.
Thankfully, Michael really dives in, and gives you a lightning fast education in this area.
Specifically, you’ll learn:
* How to use Pay Per Click (PPC) advertising to get
targeted traffic fast.
* 3 ways to get targeted traffic without spending a
dime.
* 2 ways to leverage the experience and contacts of
other people to explode your traffic.
* 3 traffic strategies to avoid like the plague!
By the time you’re done with this video, you’ll know what to do right away to begin driving targeted
visitors to your mini site.

Killer Covers Design Service
Before I tell you all about Killer Covers, I have a confession to make. You see, I thought I’d save myself a little money by purchasing one of those fancy software programs that allow you to design your own covers for ebooks.
I knew that I would be writing several ebooks and so I wanted to save some cash by being able to create my own ebook covers. For the price of hiring a professional to design a single cover, I could purchase a software program that would let me design as many covers as I wanted. Smart, right?
I researched all the available ecover design programs and settled on a very popular one that is heavily promoted. The landing page for this product showed all these beautiful ebook covers and convinced me that the software would do all the heavy lifting, allowing someone like me, with no real design experience or skill, to create compelling ebook covers with just a few clicks of the mouse.
The Do-It-Yourself Approach
I spent hours trying to create a good cover design. Right away, I was disappointed by the lack of flexibility of this software package. I couldn’t get my uploaded graphics to look right and there were quite a few design limitations with the program itself. I’m not going to name this popular software package because someone with better design skills might be able to get it to work better.
Because I was having problems with uploading my own graphics, I decided simple was better. After almost an hour of fiddling back and forth, my creation was finally done.
Yes, folks, the ebook cover you see to the right was the best I could do. I know it’s downright ugly. Many of you may have a slightly stronger word you would like to use. It’s ok – I can take it. Bring it on!
It became very clear to me that if I was going to publish ebooks, I was going to need some help with the design of my covers. Enter Vaughan Davidson and his fantastic design service so aptly named Killer Covers.
Before I tell you about Vaughan and what he can do for you, you should know that you’ve already seen his work. Yep, that cover at the very top right of this page was what Vaughan and Killer Covers created for me after I gave up on my software program.
Which cover do you think is more appealing, mine or Vaughan’s? It’s ok – be honest – you won’t hurt my feelings.
My Experience with Killer Covers
When you go to the Killer Covers Website, you are immediately drawn in to these fantastic little ebook covers that explode with headlines and color. I knew the minute I went to Vaughan’s site that he was the right person for the job.
I wanted Vaughan to design a cover for a future ebook I was writing on website building. Vaughan’s policy is that you pay first before you are able to give him any information on the design. I’m not normally used to this type of policy but Vaughan mentions on his site that if you aren’t happy with his work, he will instantly refund your money. This guarantee along with the fact that Vaughan was recommended by a trusted source gave me the confidence to prepay for his services.
Once you pay via credit card, you are sent to a form where you describe your business, your target market, ebook title, tag line, artwork, and any other info that will help Vaughan create a mini-masterpiece for you. Within a short period of time, Vaughan will send you an email with questions he might have along with a summary of the project for you to review and approve.
Upon approval, he will start working away and, in one week or less, he will email you a link with the completed artwork. Don’t be surprised if Vaughan visits your website in order to choose colors that complement your existing site design.
To save your finished artwork, you simply right-click to save all the posted images to your hard drive. That’s it. Simple – quick – effective.
Pricing & Services Overview
At the time of this review, Vaughan was charging $117 for an ebook cover. Here is what you’ll receive for your money.
• Your eBook Cover in 4 different sizes for immediate use on your website (see below.)
• A medium-sized full-front view of your ebook.
• A larger full-front view of your ebook suitable for use as the first page.
• A formatted Microsoft Word ebook template with your ecover inserted as the first page.
Here’s a recent cover Vaughan did for me. These are the actual sizes you will get with your ebook order.

In addition to designing ebook covers, Vaughan also provides designs for software boxes, Ezines, manuals, spiral-bound covers, coupon books, membership cards, jewel cases, and thin reports. Packages are also available that include custom order buttons, product guarantee icons and a header to match your ebook cover.
I’ve been extremely happy with the quality of Vaughan’s work and highly recommend him. I have a lot of additional work that he will be doing exclusively in the future.
If you want the best ebook graphics designer in the business, check out Vaughan’s Killer Covers site below. You’ll be glad you did.